Tuesday, September 7, 2010

Top-Down Visual Processing


            When in need for an image to describe top-down visual processing, I thought it would be very helpful to use an image that demands completion. Ware describes the top-down process as being "driven by the need to accomplish some goal"(P.12, Visual Queries) and with this image my eyes move around in the order of my action plans that need to be achieved. Every look I take, if I was in the process of making the actual burger, is goal oriented. For example, if the ground beef was cooked I would immediately grab the cheese but also look for the buns ahead of time in order to be ready to place them into the toaster. When we talk about eye movement, mine would consist of focusing on the products that need to be attended to first. Some may have different eye movements because of different goals. Ware describes this as being, "goal-directed eye movements"(P.32, Week 2 lecture, Ware,Visual Queries).

Works Cited
1.Ware, Colin. "Top-Down." Visual Queries. Burlington, MA: Morgan Kaufmann, 2008. Print. 


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